🇦🇺 Built for Australian Tradies & Cleaners

More Calls.
More Jobs.
Less Hassle.

We build professional websites, set up your Google presence, and make sure you show up when customers — and AI tools — are looking for a tradie or cleaner in your area.

48hrs
Average build time
100%
Done for you
$0
Hidden fees
Monthly inbound calls
47 calls
Up from 3 calls before Fieldwork Digital.
+1,467%
3
Before
47
After — month 3
Google local ranking — "cleaner Northern Beaches"
#1 Position
Was invisible before. Now the first result customers see.
Top 3
House CleanersPlumbers End of Lease CleaningElectricians Airbnb CleaningHVAC Techs Builder CleansPainters Deep CleansGardeners House CleanersPlumbers End of Lease CleaningElectricians Airbnb CleaningHVAC Techs Builder CleansPainters Deep CleansGardeners
What we do

Four services.
One complete solution.

01
Website Creation

Fast, professional, done-for-you. Whether you're a plumber, electrician, or cleaning business — we build mobile-first websites that win customers. Live within 48–72 hours.

Mobile-first design.
Suburb-specific pages.
Fast-loading and secure.
Contact and quote forms.
02
Google Business Profile

Get found on Google Maps and local search. We set up or optimise your GBP so customers in your area find you first.

Full profile setup.
Photos and services added.
Review collection strategy.
Local pack ranking.
03
Local SEO

Rank on Google for your suburb and service. We target the exact search terms your customers use — "end of lease cleaning Manly", "electrician Chatswood", "house cleaner Dee Why".

Suburb-targeted pages.
Keyword optimisation.
Monthly reporting.
Technical SEO audits.
04
AEO — AI Search

When someone asks ChatGPT, Claude, or Google AI to "find a cleaner near me" or "best plumber in my suburb" — we make sure your business comes up.

Structured data and schema.
AI-optimised content.
Featured snippet targeting.
Entity and authority building.
The process

Up and running in
four simple steps.

1
Quick Chat

A 15-minute call to understand your business — whether you're a tradie or a cleaner — and which suburbs you want to target. No jargon, no sales pitch.

2
We Build

We write the copy, design the site, and set up your Google profile. You review and approve. That's it.

3
You Go Live

Your website and Google profile go live within 48–72 hours of your approval. Your domain, your brand, your business.

4
We Keep Growing

Monthly SEO updates, review monitoring, and content improvements — so your visibility keeps building over time.

Pricing

Two packages.
Simple as that.

No lock-in contracts. No surprise invoices. Everything done for you. Third-party costs such as domain registration are billed as disbursements at cost.

Establish
$599
+ $69/month
one-off build fee, then monthly
Professional 5-page website.
Mobile-first, fast-loading.
Contact and quote form.
Google Business Profile setup.
Suburb-targeted pages.
Hosting and SSL included.
Basic on-page SEO.
Get started →
The right starting point for any tradie or cleaning business wanting a professional online presence without the fuss.
Domain registration (~$20/yr) billed as a disbursement at cost.
Real results

Case studies that
speak for themselves.

HVAC — Sydney North Shore
HVAC Certification Services
Upper & Lower North Shore + Northern Beaches, NSW

A family-run HVAC business with decades of experience and a loyal repeat client base — but zero digital presence. No website, no Google listing. All work came through word of mouth, which meant the business depended entirely on the owner's personal reputation. With a second generation joining the trades, the family needed a pipeline that would stand on its own.

Before
No website.
No Google Business Profile.
Zero online enquiries.
100% reliant on word of mouth.
No AI search visibility.
After
Premium prestige website live.
Fully optimised Google profile.
Top 3 local pack — key suburbs.
Cited in AI tool responses.
Sustainable pipeline established.
0→31
Monthly enquiries
Top 3
Google local rank
6 wks
Time to results
"I'd been meaning to get a website sorted for years. Fieldwork Digital had the whole thing done in a week. The phone's been ringing ever since — and my son's got a proper business to take over now."
— Business owner, HVAC Certification Services
Residential Cleaning — Northern Beaches
M&A Pristine Cleaning
Northern Beaches, Sydney NSW

A family-founded cleaning business with strong social media presence and glowing client feedback — but no website and no Google Business Profile. Despite excellent work and genuine social proof, they were invisible to anyone who didn't already follow them online. New clients could only find them by chance.

Before
Instagram only — no website.
No Google Business Profile.
Gmail address only.
No recurring client pipeline.
No AI search visibility.
After
Luxury-positioned website live.
Google profile with 5-star reviews.
Professional branded email.
End-of-lease pipeline growing.
Appearing in AI tool responses.
+340%
Inbound enquiries
18
New recurring clients
5★
Google rating
"I had no idea how much business I was missing because people couldn't find me online. Now I'm getting enquiries every week from people who found my website on Google."
— Kiera, Founder, M&A Pristine Cleaning
Get in touch

Tell us about your business and we'll get back to you within a few hours.

No lock-in. No obligation. Just a quick chat about what you need.

We respond within a few hours.
No lock-in contracts.
Everything done for you.
Why Fieldwork Digital

We get
your business.

We work exclusively with tradies and cleaning businesses. That means we understand your customers, your seasonal patterns, and what actually drives enquiries.

Common questions
Not at all. We handle everything — design, copy, setup, and hosting. All we need from you is a quick chat and your approval.
Most websites are live within 48–72 hours of your approval. Google Business Profiles go live the same day. SEO and AEO results typically show within 4–8 weeks.
Yes. We write all the copy — service descriptions, suburb pages, FAQs, the lot. We ask you a few questions about your business and handle the rest.
AEO (Answer Engine Optimisation) means making sure your business comes up when someone asks ChatGPT or Google AI to recommend a tradie or cleaner nearby. Most competitors aren't doing it yet — the opportunity is wide open right now.
Word of mouth will always matter — a recommendation from a mate carries real weight. But increasingly, people's first instinct is to search Google or ask an AI tool. A strong digital presence means you show up in both, so you're capturing referrals and new customers at the same time.
Absolutely — cleaning is half our business. We work with house cleaners, end-of-lease specialists, Airbnb turnovers, builder cleans, and everything in between. The digital opportunity for cleaning businesses is just as strong as it is for trades, and we know exactly how to position you for it.
Yes. Your domain, your website, your Google profile — all yours. No lock-in contracts. If you ever want to move on, everything comes with you. We earn your business by delivering results, not by holding your assets hostage.
Grow clients receive a monthly report covering Google rankings, profile views, and enquiry volume — in plain English. No jargon, no spin. If something isn't working, we'll tell you and fix it.