Fieldwork Digital | Websites, SEO & AEO for Australian Small Businesses
🇦🇺 Built to support Australian businesses

More Visibility.
More Customers.
Less Effort.

Ensuring Australian businesses are recognised for their hard work. We build websites, optimise Google Business Profiles, and make sure you show up on Google and in AI tools like ChatGPT — so the customers looking for you, find you.

Fast
Built without compromise
100%
With you all the way
SEO + AEO
Built in from day one
Google local visibility
Top of the local pack
Built to climb in local search results — into the three businesses Google shows first.
YB
Your Business Moved up
★★★★★ 4.9 (127) · Your area
LC
Local Competitor
★★★★ 4.2 (89)
OL
Other Listing
★★★★ 4.0 (64)
AI search citation
Cited by AI
Structured to be recommended by ChatGPT, Claude, and Google AI.
"For [service] in [your area], a well-regarded local option is Your Business, known for…"
— example AI response
Website BuildsLocal SEO AI Search VisibilityGoogle Business Profiles Schema MarkupContent Strategy AEO OptimisationBuilt for Mobile Fast HostingAustralian-Owned Website BuildsLocal SEO AI Search VisibilityGoogle Business Profiles Schema MarkupContent Strategy AEO OptimisationBuilt for Mobile Fast HostingAustralian-Owned
What we do

Four services.
One complete solution.

01
Website Creation

Fast, professional, done-for-you. We build mobile-first websites for Australian small businesses — designed to convert visitors into customers and structured to rank.

Mobile-first design.
Suburb and service pages.
Fast-loading and secure.
Contact and quote forms.
02
Google Business Profile

Get found on Google Maps and local search. We set up or optimise your GBP so customers in your area find you first.

Full profile setup.
Photos and services added.
Review collection strategy.
Local pack ranking.
03
Local SEO

Rank on Google for the searches that matter to your business. We target the exact terms your customers use — combining service and location so the right people find you first.

Suburb-targeted pages.
Keyword strategy.
Monthly reporting.
Technical SEO audits.
04
AEO — AI Search

When customers ask ChatGPT, Claude, or Google AI for a recommendation in your space — we make sure your business is in the answer. Most agencies aren't doing this yet. We are.

Structured data and schema.
AI-optimised content.
Entity and authority building.
Competitive AI positioning.
The process

Up and running in
four simple steps.

1
Quick Chat

A short call to understand your business, your customers, and where you want to be found. No jargon, no sales pitch.

2
We Build

We write the copy, design the site, and set up your Google profile. You review and approve. That's it.

3
You Go Live

We're committed to getting you live fast — you're the priority. Your domain, your brand, your business.

4
We Keep Growing

Monthly SEO and AEO updates, content improvements, and ongoing optimisation — so your visibility keeps building over time.

Pricing

One package.
Simple as that.

No lock-in contracts. No surprise invoices. Everything done for you. Need something different? Read on for our bespoke option.

Bespoke
Let's talk.
Custom scope, custom pricing
tailored to your business
Multi-site or multi-brand builds.
eCommerce integration.
Booking or quoting systems.
Advanced CRM and tool integrations.
Custom SEO and AEO strategy.
Larger content programs.
Anything else you need.
Talk to us →
For businesses with specific requirements that don't fit the standard package. We'll scope and quote based on what you actually need.
Real results

Examples that
speak for themselves.

HVAC — Sydney North Shore
HVAC Certification Services
Upper & Lower North Shore + Northern Beaches, NSW

A family-run HVAC business with decades of experience and a loyal repeat client base — but no digital presence. All work came through word of mouth. With a second generation joining the trades, the family wanted a pipeline that would stand on its own.

Before
No website.
No Google Business Profile.
100% reliant on word of mouth.
Invisible to anyone searching online.
No AI search presence.
Soon
Professional website live.
Google Business Profile set up.
Positioned for local Google visibility.
Structured for AI search recognition.
Foundations for a sustainable pipeline.
Residential Cleaning — Northern Beaches
M&A Pristine Cleaning
Northern Beaches, Sydney NSW

A family-founded cleaning business with strong social media presence and glowing client feedback — but no website and no Google Business Profile. Despite excellent work and genuine social proof, they were invisible to anyone who didn't already follow them online.

Before
Instagram only — no website.
No Google Business Profile.
Personal email only.
Discoverable only by chance.
No AI search presence.
Soon
Luxury-positioned website live.
Google Business Profile set up.
Professional branded email.
Positioned for Google visibility.
Structured for AI search recognition.
Events & Hire — Western Sydney
Rustic Barrels & Events
Emu Plains, NSW — Blue Mountains & Western Sydney

A boutique events and barrel hire business serving the Blue Mountains and Western Sydney. Strong word-of-mouth bookings and a clear visual identity — but limited online presence meant the business was missing out on event planners and brides searching directly for hire options.

Before
No dedicated website.
Bookings via social only.
Limited Google presence.
No structured enquiry process.
No AI search presence.
Soon
Warm editorial website live.
Embedded enquiry form for bookings.
Positioned for Google visibility.
Structured for AI search recognition.
Ready for sustained growth.
Get in touch

Two ways to start
the conversation.

Book a consultation with the Fieldwork Digital team, or leave your details and we'll get back to you within a few hours. No lock-in. No obligation.

Book a consultation

Pick a time that works for you. Fast, friendly, no pressure.

Leave your details

Tell us about your business and we'll be in touch.

Quick form, no obligation. We respond within a few hours.

We respond within a few hours.
No lock-in contracts.
Everything done for you.

We get
your business.

We work with Australian small businesses across every sector — trades, services, retail, hospitality, professional services, and beyond. What we share is a focus on getting you found by the customers who are actively looking for what you offer.

Common questions
Not at all. We handle everything — design, copy, setup, hosting, and ongoing optimisation. All we need from you is a quick chat and your approval.
Most local marketing agencies still focus only on traditional Google SEO. Fieldwork Digital builds for both Google search and AI search (ChatGPT, Claude, Google AI Overviews, Perplexity). As more customers turn to AI tools for recommendations, businesses that aren't structured for AI visibility get left out of the answer. Acting on AEO now — while most competitors aren't — is a real edge.
We're committed to getting you live fast — you're the priority. SEO and AEO results build over time, with early movement typically visible within the first couple of months and sustained improvement thereafter.
Yes. We write all the copy — service descriptions, location pages, FAQs, ongoing content. We ask you a few questions about your business and handle the rest.
AEO (Answer Engine Optimisation) means structuring your business so it gets surfaced and cited when customers ask AI tools like ChatGPT, Claude, or Google's AI for a recommendation. AI search is changing how people discover businesses — being part of those answers is becoming as important as ranking on Google. Most agencies aren't doing this yet, which means the opportunity is wide open right now.
Word of mouth will always matter. But increasingly, customers' first instinct is to Google a business or ask an AI tool for a recommendation — and if you don't show up, you don't exist to them. A strong digital presence means you're capturing referrals and new customers at the same time.
Australian small businesses across every sector — trades, cleaning, events, retail, hospitality, professional services, health, and more. If you have customers searching for what you offer, we can help them find you.
Yes. Your domain, your website, your Google profile — all yours. No lock-in contracts. If you ever want to move on, everything comes with you.
You'll receive a monthly performance update covering Google visibility, profile views, enquiry volume, and AEO progress — in plain English. No jargon, no spin.